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Insights, articles, and guides to help make your website better.
Where can you make annotations for GA4?
The Do’s and Don’ts of GA4 for Marketers
Understanding GA4 Events: A Marketer’s Guide
You Can’t Do It All: 4 Priorities for a More Strategic Website
Webinar Recording: GA4 for Marketers
SEO and Visual Content: Improve search results through visual media and video
7 Advanced-Level Mistakes That Push Visitors Away from Your Website
Landing Page Strategy and Optimization: Finding the Right Number
Investing in Website Improvements: Clear Strategy, Measurable Results
Optimizing Content for Google’s Organic SERP Features
Key Differences Between GA4 and Google’s Universal Analytics
How to Better Align Your Website with Your Sales Funnel
A Practical Intro to Google Looker Studio (formerly Data Studio)
A Practical Intro to Google Tag Manager
A Comparison of Shopify Plans In Light of Online Store 2.0
An Overview of Website Accessibility
A Practical Guide to SEO
