We're curious, cross-functional people.
Our roots are in SEO and analytics, but we always consider the full context of a website and the brand.
We practice, preach, and teach a healthy mix of pragmatism and creativity.
The Core Team
Founder
Head of SEO and Search Innovation
Project Manager
We believe in a balanced approach to digital strategy & optimization.
We always consider a balance of brand, business, and user needs. We push boundaries where valuable and stick to convention when needed.
Business
You have goals and needs. We're realistic about constraints (and politics) of a business. At the same time, we'll always push a bit if you're doing things “because that's how you've always done them."
Brand
The heart and soul of any organization need to be preserved. We'll never propose tactics that are inauthentic, robotic, or contrary to who you are as a company (and as people).
User
At the end of the day, your users keep you in business. We need to maintain a pulse on their wants and needs. We must watch & listen.
We have 4 key pillars.
We keep these things in mind with every client, partner contractor, or employee.
Think similarly? Get in touch.Integrity
Be “people-first” and do what leads to the best outcome for the client, users, partners, and our team. Think long-term and consider how to best help others accomplish their goals.
Curiosity
Always ask questions and explore the "why" behind things that pique your interest. We strive for continual learning, both personally and professionally.
Creativity
Being data-driven doesn’t mean being boring. Find ways to solve problems in unique ways and create things that people enjoy.
Pragmatism
Don’t try to boil the ocean. Design custom solutions where needed, but don’t lose sight of simple ways to address challenges. The best answers aren't always complex.